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Case Study: Quantify

John Hornell is an entrepreneur who has paved the way for businesses to become more successful through inbound marketing solutions. His company Quantify have benefited from Thrive’s events over the past 11 years and are a big player in the B2B market.

John Hornell is the man behind Quantify – a digital marketing agency with a fully integrated service on providing clients with the techniques and strategies to gain quality leads. Experts in sales and marketing, Quantify work to generate digital content that turns leads into customers. At Thrive’s various structured events that have had continued success over more than a decade, opportunities have certainly arisen for Quantify.

With Thrive specialising in B2B relations, we are passionate about the advantages of effective networking and the potential contacts our clients meet at every event: Quantify are part of this exciting growing network.

John first attended one of Thrive’s events 11 years ago. He expected ‘general networking’ services, but discovered much more when he got involved in Thrive’s skill sector clubs and Directors’ Dinners, which allow clients and members of Thrive to be put in front of the right people who could potentially bring new business. ‘Thrive events are good quality. They connect people and generate potentially highly valuable and relevant discussions.’

John explained how Thrive have been consistent over the years in organising a range of events with a ‘good mix’ of people offering a ‘crossover of complementary skills.’ At Thrive’s Directors’ Dinners, people have the opportunity to meet with potential customers in sectors and industries ‘relevant to their business.’

John has also benefited from Thrive giving its guests the opportunity to hear ‘very good speakers’, to inspire discussion, generate business talks and continue the legacy of what strategic, structured networking is really about.

Quantify’s success at Thrive events was solidified in 2015 when John landed a major client through one of Thrive’s sector based meetings, generating growth and development. ‘Last year we secured a new, significant client. This was a large retainer which lasted us a nine month ROI.’

John goes on to explain how Thrive has the potential to create a matching service for its members. ‘Thrive are useful for generating visibility and connecting people with good quality business.’

To say that John’s ticket to the event ‘paid itself back’ is an understatement, but it does reiterate how attending just one event at Thrive could transform your business year into a significant success story – meeting that one particular client at Thrive could open those doors…

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